WEBSITES

Layout, Structure, Design

Colour Scheme and Branding with Corporate Consistency

It can be beneficial to hire a professional, someone with a natural sense of good colour combination and balance. Before web-sites and graphic design, these people were painters, illustrators, sculptors, and other fine artists. In general, it is advisable not to use colours that will hurt a users eyes if they are on your site for an extended period of time.

If your company has other pieces of printed advertisements such as business cards or brochures, it is logical to follow a similar colour scheme. Maintaining colour and logo design throughout your website is important for corporate consistency and effective branding.